
Call Automation
Call automation refers to technology that handles phone calls automatically, often without human intervention. It uses systems like Interactive Voice Response (IVR) to answer, route, and manage calls efficiently—such as when you call customer service and listen to options to guide you to the right department. It can also send automated messages or reminders. This improves efficiency for businesses, reduces wait times, and ensures consistent communication, allowing human agents to focus on more complex or personalized interactions.