Image for C.K. Prahalad - Corporate Strategist and Professor

C.K. Prahalad - Corporate Strategist and Professor

C.K. Prahalad was a renowned corporate strategist and professor known for his innovative ideas in business and management. He co-authored the influential book "The Core Competence of the Corporation," which emphasized the importance of a company's unique strengths in achieving competitive advantage. Prahalad also focused on concepts like "bottom of the pyramid," advocating for businesses to serve impoverished markets profitably. His work influenced how companies think about strategy, innovation, and creating value, encouraging them to leverage their core capabilities to drive growth and respond to societal needs.