BMW Designworks

BMW Designworks is a design and innovation studio that creates advanced concepts for various industries, including automotive, transportation, product design, and digital experiences. Part of BMW Group, it combines creativity, technology, and user-centered thinking to develop future-focused solutions. The studio works with clients worldwide to shape innovative designs that blend aesthetic appeal with functionality, helping brands stay ahead in competitive markets. Its multidisciplinary team includes designers, engineers, and strategists who collaborate to transform ideas into practical, forward-thinking concepts.