Bixby Research Center

Bixby Research Center is an innovative facility dedicated to developing and improving Bixby, Samsung's intelligent virtual assistant. It focuses on creating advanced AI technologies that enable Bixby to understand and respond more naturally to user needs. The center works on improving language comprehension, context awareness, and personalized interactions, making the virtual assistant more helpful across Samsung devices. Essentially, it’s a hub where experts innovate to make Bixby smarter, more intuitive, and better at assisting users in everyday tasks through voice commands and other interfaces.