Bit Rate

Bit rate refers to the amount of data transmitted or processed per second, typically measured in bits per second (bps). It indicates the speed at which information, such as audio or video, is transferred or streamed. A higher bit rate generally means better quality media because more data is used to produce clearer images or sounds, but it also requires more bandwidth. Conversely, a lower bit rate reduces data usage but may result in lower quality. Think of it as the flow rate of data—faster flow usually means higher quality, but also greater demands on your internet connection.