Big Data at Work (book)

"Big Data at Work" by Thomas H. Davenport explores how organizations use large amounts of data to improve decision-making, innovate, and gain competitive advantages. It explains how businesses collect, analyze, and apply vast data sets from various sources to better understand customer needs, optimize operations, and develop new products. The book highlights real-world examples and practical strategies for leveraging data technology responsibly and effectively. Overall, it demonstrates how data-driven approaches are transforming organizations across industries, making decision processes more informed and agile in today's digital economy.