Beer Freshness

Beer freshness refers to how recently a beer was brewed and how well its quality and flavor have been preserved over time. Fresh beer retains its intended aroma, taste, and carbonation, providing a better drinking experience. Factors like exposure to heat, light, and oxygen can accelerate aging or spoilage, leading to flatter, duller flavors or off-odors. Most beers, especially those with hop content, are best enjoyed sooner rather than later to appreciate their full profile. Proper storage—cool, dark, and upright—helps maintain freshness, ensuring the beer tastes as intended by the brewer.