
bean-to-bar movement
The bean-to-bar movement is a trend in chocolate making where small, craft chocolatiers oversee every step of production, from sourcing high-quality cacao beans to refining, conching, and eventually shaping the chocolate into bars. This approach emphasizes transparency, sustainability, and quality, often sourcing beans directly from farmers to ensure ethical practices and unique flavor profiles. It contrasts with mass-produced chocolate, allowing consumers to enjoy artisanal products with a clearer connection to their ingredients and craftsmanship. The movement promotes a more responsible, flavorful, and authentic chocolate experience.