Avid Product Management

Avid Product Management involves guiding the development and lifecycle of Avid's media and communication solutions. It combines understanding customer needs, market trends, and technical possibilities to define product features, set priorities, and create strategies. The goal is to deliver innovative, reliable tools that meet industry standards in media creation, editing, and management. Product managers work with engineering, design, sales, and customers to ensure products align with business objectives and user requirements, ultimately enabling professionals in media and entertainment to work efficiently and creatively.