AUM (Assets Under Management)

Assets Under Management (AUM) refers to the total value of all investments that a financial firm or fund manages on behalf of its clients. It includes stocks, bonds, real estate, and other assets. AUM provides an estimate of the firm's size and success; higher AUM often indicates more client trust and larger operations. The figure fluctuates with investment performance and client contributions or withdrawals. It’s a key metric for understanding a firm's scale and resources in managing wealth, serving as an indicator of its market presence and the level of assets it oversees.