
Augmented Reality (AR) Advertising
Augmented Reality (AR) advertising blends digital content with the real world through devices like smartphones or AR glasses. It allows users to interact with virtual elements seamlessly integrated into their physical environment. For example, a company might create an AR app that shows how furniture would look in your living room or lets you try on virtual clothes. This technique makes advertising more engaging and personalized, enhancing user experience by providing immersive, interactive content that connects brands with consumers in a memorable way.