Auction Advertising Guidelines

Auction advertising guidelines are rules that ensure all auction promotions are honest and transparent. They require sellers and marketers to accurately describe items, including their condition, value, and any fees or terms. Ads should not be misleading or deceptive about the nature of the auction, potential prices, or the bidding process. Clear information must be provided about the auction location, date, and how to participate. These guidelines help protect consumers from false claims and ensure everyone has fair and equal access to auction opportunities, fostering trust and integrity in the auction marketplace.