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Attitude Era

The Attitude Era was a period in professional wrestling, primarily from 1997 to 2002, on WWE's Monday Night Raw and SmackDown shows. It was characterized by edgier storytelling, controversial themes, and more mature content, often blurring lines between fiction and reality. This era featured bold characters, intense rivalries, and memorable moments that attracted a broader audience, boosting the company’s popularity and revenue. It is remembered as a transformative time that reshaped wrestling entertainment, making it more gritty and provocative while maintaining athletic competition and storytelling at its core.