ATEED (Auckland Tourism, Events and Economic Development)

ATEED, or Auckland Tourism, Events and Economic Development, is a government agency responsible for promoting Auckland as a vibrant destination for visitors, events, and investment. Its goal is to boost the local economy by attracting international tourists, supporting major events, and encouraging business growth in the region. ATEED works with partners to develop strategies that enhance Auckland’s appeal, create jobs, and foster sustainable development. Essentially, it helps make Auckland an attractive place to visit, do business, and host significant events, contributing to the city’s overall prosperity.