
artist manager
An artist manager is a professional who oversees and guides a musician or performer’s career. They handle business affairs, negotiate contracts, plan marketing strategies, and coordinate performances to help the artist achieve their goals. The manager acts as a key advisor, ensuring the artist stays focused on their craft while managing the overall career trajectory. They often work on building relationships within the industry, securing opportunities, and managing day-to-day operations, allowing the artist to concentrate on creating music and performing.