Aristotle's Modes of Persuasion (Ethos, Pathos, Logos)

Aristotle identified three key ways speakers persuade their audience: Ethos, Logos, and Pathos. Ethos appeals to the speaker’s credibility and character, making the audience trust them. Logos relies on logic and evidence, using facts and reasoning to persuade. Pathos appeals to emotions, aiming to connect with the audience’s feelings to support the argument. Effective persuasion often combines all three: establishing trust, presenting logical supporting details, and engaging the audience emotionally. Together, these modes enhance a speaker's ability to influence and convince listeners.