Aristotle's Appeal to Ethos, Pathos, and Logos

Aristotle's appeal to Ethos, Pathos, and Logos describes three ways speakers persuade their audience. Ethos (credibility) means the speaker shows they are trustworthy and knowledgeable. Pathos (emotion) involves connecting with the audience’s feelings to inspire or motivate. Logos (logic) relies on clear reasoning and evidence to support arguments. Effective persuasion often combines all three: establishing credibility, appealing to emotions, and presenting logical arguments. This balanced approach helps make communication convincing and engaging.