Archie B. Carroll

Archie B. Carroll is an influential American academic known for his work in business ethics and social responsibility. He developed the "Pyramid of Corporate Social Responsibility," which outlines the four levels of responsibilities that businesses should address: economic, legal, ethical, and philanthropic. This model helps organizations understand their obligations beyond merely making profits, emphasizing the importance of ethical practices and contributions to society. Carroll's work encourages companies to balance profitability with social good, fostering a more sustainable and responsible business environment. His insights are foundational in the field of corporate ethics and social responsibility.