Applied social psychology

Applied social psychology is the practical use of understanding how people's thoughts, feelings, and behaviors are influenced by others and their environment. It explores how to improve human interactions, solve social problems, and promote positive change by applying psychological theories to real-world settings. This field is used in areas like marketing, public health, education, and conflict resolution to design effective interventions, improve communication, reduce prejudice, and encourage healthier behaviors, all based on research about human social behavior.