Applied Cognitive Psychology

Applied Cognitive Psychology is a field that studies how our mental processes—like attention, memory, problem-solving, and decision-making—work in real-world settings. It focuses on understanding how people think and behave in everyday situations and uses this knowledge to improve things like education, work environments, consumer behavior, and safety. For example, it helps design better user interfaces, develop training programs, and create strategies to enhance memory or attention. By applying cognitive science principles, it aims to solve practical problems and optimize human performance across various industries.