Anti-Counterfeiting Standards

Anti-counterfeiting standards are guidelines and measures established to prevent the production and sale of fake products that imitate genuine brands. These standards help ensure product authenticity, protect consumers from fraud, and safeguard brand reputation. They may include unique codes, secure packaging, labeling, and technological features like holograms or RFID tags. Implementing these standards helps companies efficiently verify genuine products, reduce piracy, and maintain trust in their offerings across markets worldwide.