Amplify

Amplify refers to the process of increasing or enhancing the reach, effectiveness, or impact of something, such as a message, signal, or effort. In technology, especially cloud services, Amplify is a platform by AWS that helps developers build, deploy, and manage web and mobile applications more efficiently. It provides tools for hosting, authentication, data storage, and more, simplifying complex tasks. Essentially, Amplify enables applications to perform better and scale easily by maximizing their capabilities, ensuring they can serve more users and deliver richer experiences.