AMP Project

The AMP Project (Accelerated Mobile Pages) is open-source technology developed by Google to improve the speed and performance of web pages on mobile devices. It involves creating lightweight, streamlined versions of web content that load instantly, enhancing user experience by reducing wait times. This benefits both users, who enjoy faster browsing, and publishers, who see increased engagement and traffic. AMP pages are designed to be easily shareable and optimized for mobile browsing, making the internet faster and more efficient for everyone.