ambigrams

An ambigram is a word or design that reads the same way from different perspectives, such as upside down or rotated, often through artistic manipulation of letter shapes. They blend typography and visual design to create written pieces that maintain their meaning when viewed from various angles. Ambigrams can be created intentionally for artistic or branding purposes, and their clever design often involves symmetric or reversible elements that challenge typical reading conventions. Essentially, they are visual puzzles that showcase creativity in how words can be visually interpreted while retaining their identity from multiple viewpoints.