Image for Alfred P. Sloan (Jr.)

Alfred P. Sloan (Jr.)

Alfred P. Sloan Jr. was an influential American businessman and the longtime president and CEO of General Motors (GM) from the 1920s to the 1940s. He played a crucial role in transforming GM into the world's largest automaker through innovative management practices and strategic marketing. Sloan introduced concepts like "planned obsolescence" and a multi-brand strategy, allowing GM to offer a range of vehicles for different consumer needs. His leadership helped modernize the automotive industry and set standards for American business management. Sloan's legacy includes his emphasis on organizational efficiency and the importance of understanding consumer preferences.