AI and business strategy

AI (artificial intelligence) refers to computer systems capable of performing tasks that typically require human intelligence, such as analyzing data or recognizing patterns. When integrated into business strategy, AI helps companies make smarter decisions, automate routine tasks, personalize customer experiences, and identify new opportunities more efficiently. It’s a tool that enhances business operations by providing insights and efficiencies, allowing organizations to stay competitive and innovative. Ultimately, aligning AI with business goals enables companies to better serve customers, optimize resources, and achieve growth in a rapidly changing market.