Agricultural Trade Promotion (ATP)

Agricultural Trade Promotion (ATP) involves efforts to increase the export of agricultural products by helping farmers and businesses access international markets. It includes activities like marketing, exploring new markets, providing information on trade regulations, and participating in trade events. The goal is to boost sales, create new opportunities for farmers, and strengthen a country's agricultural economy. ATP programs often involve government agencies, industry groups, and trade experts working together to support producers in navigating complex export processes and expanding their reach globally.