
affiliate gym model
An affiliate gym model involves a partnership where independent fitness centers operate under a larger brand or network. The parent organization provides branding, marketing support, and access to resources, while the affiliate gyms maintain their ownership and daily operations. In exchange, affiliates typically pay fees or a share of revenue to the parent company. This model allows smaller gyms to benefit from brand recognition and support, expanding their reach without losing independence, and the parent organization grows its presence through local partners. It’s a mutually beneficial structure that combines local autonomy with the strength of a larger network.