ABTA (Association of British Travel Agents)

ABTA, or the Association of British Travel Agents, is a trade organization in the UK that represents travel agents and tour operators. It aims to protect and support its members, promoting high standards of service and ethical practices in the travel industry. ABTA also provides consumer protection for travelers; if a member goes out of business, customers may receive refunds or assistance. Additionally, ABTA offers resources, training, and guidance to its members, ensuring they stay informed and competitive in a changing travel landscape. Overall, ABTA plays a vital role in maintaining trust and quality in travel for both businesses and consumers.